SHOT Show Front Page

I am pleased to announce that speaker Nancy Friedman, thanks to the rave reviews she received for her presentation at a SHOT Show University several years ago, will be kicking off our 2017 SHOT Show University. A noted customer experience expert, Nancy first worked with us as a speaker at the SHOT Show in 2013. […]

Our friends at CMG Marketing and Triple Curl Advertising and PR, owners of SHOT Show® Industry Day at the RangeTM have announced that Aero Precision is the event’s newest Supporting Sponsor. The premier pre-SHOT Show event for selected members of the outdoor media and invited buyers, the 12th annual Industry Day at the Range will […]

Gun Trade World is one of the leading European-based publications and a global counterpart to our own SHOT Business magazine. NSSF works closely with its Editor-in-Chief, John Hunter, to spread the word about our programs, the firearms trade both in the U.S. and abroad and, of course, SHOT Show and all it has to offer […]

June is less than a week away, and that means NSSF is about to ramp up all things SHOT Show 2017. With most of the booth changes completed last week, we also know that now many if not most of our exhibitors are also beginning the work of organizing their displays and business plans for […]

The SHOT Show Store that’s proven so popular at the Sands Expo Center the last two years is now available online.

As a quick reminder, NSSF Member exhibitors who have requested booth changes for the 2017 SHOT Show will be contacted next week to discuss potential opportunities.

Word just came in that registration has opened for 2017 Industry Day at the Range.

If it’s one thing we do well, it’s stick with programs that work for our industry. One of those is SHOT Show Exhibitor Academy.

Our staff has just returned from Germany’s IWA OutdoorClassics Show in Nuremburg, and it was, perhaps, the best show we’ve ever had there.

“No one ever goes to a retail store to see what’s old.” The same applies for trade shows. So this year the SHOT Show tried out a new idea — the Next Pavilion.