January 17–20, 2017 Sands Expo Center Las Vegas, Nevada Too Good to Miss


Whether you’re in Vegas for the show and need to catch up each night on what you couldn’t see that day, manning the shop back home while your co-workers attend or otherwise unable to attend the firearms industry’s greatest show on earth, you can still be a part of and see and hear about the best in firearms, ammunition, accessories and gear coming your way in 2016. How? Let us count the ways.

  1. SHOTShow.org News Stream
    The SHOT Show News stream is an incredibly active component of the show’s overall communications. During the show, the news stream will update throughout the day with news from the SHOT Daily magazine, man-on-the-floor interviews, press releases, event stories and more. Simply go to SHOTShow.org, click on the “Attendees” heading and follow the drop-down to “SHOT News.”
  2. YouTube
    You knew SHOT Show had its own YouTube channel, didn’t you? Of course you did, so make sure to visit it for on-site interviews, product highlights and more. Tune in through SHOTShow.org or head right over to youtube.com/nssfshotshow.
  3. Facebook and Twitter
    You’re on Facebook all the time. We know you are because we are, too! For real-time highlights and breaking news from the show, the SHOT Show’s Facebook page and Twitter feed  are your instant-access points. Like ‘em, share ‘em, retweet ‘em and remember to use #SHOTShow so we know you’re with us.
  4. Instagram and Flickr
    Get some firearms eye candy on SHOT Show’s Instagram and Flickr pages! New guns, hot trucks, sizzling ammunition, the slickest gear and sometimes even the good times and laughter that only a crowd of 62,000 can bring to the table, all on SHOT Show’s Instagram and Flickr feeds.
  5. NEW! SHOT Show TV
    For the first time ever, NSSF will be producing SHOT Show TV, a daily television program that will be filmed onsite in the Sands Expo lobby and aired in hotel rooms throughout Las Vegas, on the SHOT Show website and on the SHOT Show YouTube channel. Created so that both show attendees and those unable to attend can be a part of the show, you’ll want to tune in every day to get a rundown of the day’s events, must-see products and attractions, interviews with special guests visiting the SHOT Show TV stage and see this year’s best Product Spotlight Videos, a collection of on-site booth interviews showcasing some of the year’s hottest products and the companies behind them.


Chris Dolnack is Senior Vice President and Chief Marketing Officer for the National Shooting Sports Foundation. Follow him on Twitter at @ChrisDolnack.