For more than three decades, Nightforce Optics has built precision optics trusted by military units, commercial users and competitive shooters worldwide.
Ahead of the 2026 SHOT Show, Chad Van Brunt, Director of Marketing & Product Management at Nightforce Optics, shares what the company has been working on, why SHOT Show remains important and what attendees can expect to see on the show floor.
Visit the Nightforce Optics booth during SHOT Show located in the Venetian Expo, Level 2 – 10544.
What is Nightforce Optics?
Nightforce Optics has been in business for more than 30 years, designing and manufacturing rifle scopes, spotting scopes and accessories for some of the most demanding users in the world. The brand serves elite military units, commercial customers and competitive shooters who rely on consistent performance, durability and precision.
That commitment to quality and real-world application continues to guide Nightforce’s product development and innovation.
What Has Nightforce Optics Been Up To?
The Nightforce team has been especially busy over the past year and is excited to release the NX6 family of rifle scopes. The NX6 lineup represents an entirely new scope family for Nightforce, with configurations ranging from 1-6x magnification all the way up to 6-36x.
Built with ease of use and lightweight performance in mind, the NX6 family offers options suited for nearly every rifle application, while still delivering the rugged reliability Nightforce is known for.
Why Do You Exhibit at SHOT Show?
SHOT Show provides Nightforce Optics with a unique opportunity to maintain long-standing relationships and build new ones across the industry. It’s the one time each year when the company can connect with the majority of its vendors, many of its dealers and marketing and media partners in one place.
That face-to-face interaction makes SHOT Show an important event for collaboration, conversation and continued growth within the shooting sports industry.
Why Should Attendees Stop by the Nightforce Optics Booth?
SHOT Show is an ideal opportunity for attendees to see the new NX6 family up close, explore the features and reticle options built into the lineup and check out the rest of Nightforce’s optics offerings.
Equally important, attendees will have the chance to interact directly with the Nightforce team. Representatives from sales, marketing and engineering will be on-site throughout the show, ready to answer questions, discuss features, help find the right optic for specific applications or explore potential partnerships.
Where Can Attendees Find Nightforce Optics at SHOT Show?
Nightforce Optics will be exhibiting on Venetian Level 2, Booth 10544 and the team looks forward to welcoming attendees throughout the show.
Find More Exhibitors in the SHOT Show Planner
All of the 2026 SHOT Show exhibitors have their company information, company description and product categories on display in the Show Planner. Available on desktop and mobile, this planning tool gives you extra time to explore manufacturers and product highlights to fulfill any inventory or equipment need. Start scheduling appointments now for SHOT Week. View new products. Registered attendees can log in to the Planner to access even more details.
