Fully Loaded
Jan 19–22, 2021
Sands Expo Center + Caesars Forum
Las Vegas, NV

SHOT Show Insider: Largest Show Ever, Addressing Safety Concerns and More

Welcome to the latest SHOT Show Insider, written by the SHOT Show team at NSSF and our show partners to keep you informed about plans for the upcoming show as well as provide you with useful insider tips on how to have a more productive SHOT Show experience. Let us know what topics you’d like to see addressed here in upcoming issues by emailing us at shotshowinsider@nssf.org.

At 730,000 Square Feet, 2021 Will Be Largest SHOT Show Ever

Did you know? The largest SHOT Show on record was in 2008 at the Las Vegas Convention Center, at over 714,000 net square feet. Not anymore. After a two-week process of addressing over 1,000 requests for booth upgrades and new booth assignments, the 2021 SHOT Show is now over 730,000 net square feet, making it the largest ever. Most of the Sands Expo Center and new Caesars Forum are now sold out, and NSSF and our SHOT Show partners are very much looking forward to seeing everyone in Las Vegas in January. — Chris Tatulli, NSSF

Addressing Safety Concerns

With the continuing issue of COVID-19 as states reopen their economies, increasingly exhibitors are asking what NSSF is doing to ensure that the 2021 SHOT Show is held in a safe and responsible manner.

We're paying close attention to the guidance offered by state and federal agencies and to news from the medical community, along with developments impacting the trade show, travel, and hospitality industries.

To provide our exhibitors with as much transparency as possible, we’ve outlined many of the safety protocols we are currently considering. As we learn more about what the parameters will be for holding the SHOT Show in January, we will update this guidance.

It's the uncertainty of the situation—the not knowing—that has everybody anxious, including us. All we can do is to keep our eyes and ears open, listen to our customers, and make the best decisions possible with the information and counsel that we have available to us at that time with the health and welfare of our customers, partners and co-workers at the forefront. — Chris Dolnack, NSSF

A Conversation with Davidson’s on Its SHOT Show Plans and More

To get an idea of what the distribution side of our industry is thinking about the current environment and their plans for the 2021 SHOT Show, writer Peter Mathiesen reached out to Davidson’s Inc., one of the country’s largest distributors for the shooting sports. Peter’s interview with Davidson’s Director of Marketing Bill Bennett is a great read, and you can find it here. — Bill Dunn, NSSF

Tales from a Recent Trip to Las Vegas

I recently spent two weeks in Las Vegas for SHOT Show booth assignments, so I wanted to share my experience with others who may be wondering what it’s like to travel to Las Vegas right now.

It had been since the SHOT Show in January that I’d traveled, so I didn’t know what to expect. Throughout my trip, I felt very safe—from the flights to dining to staying at The Venetian/Palazzo Resort.

Once I arrived at the hotel, I was amazed to see the efforts they’ve put in place to adhere to safety and social distancing guidelines—thermal scanners at all entrances, plexiglass dividers at check-in, elevator capacity limits. Once I arrived in my room there was a fantastic PPE kit equipped with a mask, wipes, hand sanitizer and gloves. Other amenities were individually wrapped in sealed plastic.

The restaurants were all adhering to social distancing, with every other table closed. All the restaurants were using either disposable paper menus or a QR code you scan with your phone to view the menu. All staff at the hotel, casinos and restaurants were wearing masks and gloves at all times. Masks were available on the casino floor if you needed one. There were also stickers placed for six feet of spacing pretty much everywhere a line could form, and also in seating areas. Elevators were limited to four guests at a time.

I have to say it was a great feeling to be back in Vegas, I had a great trip, and it was comforting to see the safety efforts being made by the airlines, businesses and other travelers. — Tammy McIntyre, NSSF

Health & Safety Resources from LVCVA

The Las Vegas Convention and Visitors Authority has released its plan for health and safety operations guidelines for the reopening of the Las Vegas Convention Center. This document is fluid and will continue to change, but it is a good resource for all to review LVCVA’s current guidelines. Another good resource is LVCVA’s Vegas Smart webpage, which lists what all of Las Vegas’ resort partners are doing regarding health and safety protocols. — Melissa Schilling, NSSF

Palazzo and Bally’s Announcements

Our partners at Las Vegas Sands announced that the hotel portion at The Palazzo would be closed to guests during weekdays, reopening to guests Friday-Monday morning. Weekday demand for luxury suites is minimal as conferences and trade shows have been cancelled due to the Phase 2 reopening restriction on large gatherings to 50 people or less. The Palazzo casino, shops, restaurants and spa remain open seven days a week.

Meanwhile, Caesars is opening Bally’s ahead of schedule due to demand for moderately priced rooms on the Strip. Drive-in business from neighboring states has been increasing as people look for a respite from several months of quarantining. — Chris Dolnack, NSSF

JAN 19–22, 2021 LAS VEGAS