Welcome to the latest SHOT Show Insider, written by the SHOT Show team at NSSF and our show partners to keep you informed on all things SHOT Show. Let us know what topics you’d like to see addressed here in upcoming issues by emailing us at shotshowinsider@nssf.org.
Introducing ‘SHOT After Dark’ and an All-Star Jam Concert
NSSF this week announced an exciting new element at the 2023 SHOT Show: “SHOT After Dark,” featuring three evenings of events outside Caesars Forum—happening right after the show each day. On Tuesday evening, an Industry Welcome Reception will be held from 5:30 to 6:30 p.m., with free beverages and a chance to network and unwind after the first day of the show. On Wednesday, get ready for a free, private All-Star Jam concert for all show attendees, featuring some of the most notable names in rock and country music. Presented by Outdoor Sportsman Group, the concert will feature .38 Special’s Don Barnes, Montgomery Gentry’s Eddie Montgomery, and a special surprise guest to be named later. Supporting sponsors include Glock and Federal and Remington Ammunition. On Thursday, a Networking Reception will be held from 5:30 to 6:30 p.m., another chance to make new connections and meet up with old friends before dinner (and the final day of the show). More details will be released in the coming weeks, including the name of our surprise special guest for the All-Star Jam. — Bill Dunn, NSSF
Exhibitor Registration is OPEN
Registration for all exhibitors is now open. To register for your badges, simply:
- Go to shotshow.org/exhibitor
- Sign into your Exhibitor Dashboard
- Click on the REGISTRATION button
Your Exhibitor Registration Dashboard is the first screen you see when you sign into the SHOT website. Once there, you can perform the following tasks:
- Submit for your Exhibitor, Exhibiting Media, and Exhibitor Guest badges
- Register for education sessions, some of which are specifically tailored to assist manufacturers/exhibitors
- Purchase Monorail Passes
- Donate to Project ChildSafe
- Order your lead retrieval unit or app
If you’re worried about receiving your badges in time to circulate them to several offices or people, we have some great news. To avoid the anxiety of receiving badges in time, we will not be mailing badges to exhibitors. Instead, we are providing numerous places around Las Vegas, as early as the Wednesday before the show, to pick up your badges. Locations will not only include the Venetian Expo and Caesars Forum, but six hotels along The Strip as well as at the airport. Continue to check back for a full list of locations and times by clicking here. If you have any questions regarding the registration process, please don’t hesitate to call us at 855-355-7468 or 203-270-2370, or email exhibitorhelp@shotshow.org. — Casie Stock, ConvExx
Pre-Show Golf Event to Benefit Honored American Veterans Afield
Join more than 100 industry leaders for the NSSF/Honored American Veterans Afield (HAVA) Golf Classic. The pre-SHOT Show golf event will take place January 15 at Bear’s Best Las Vegas. Don't miss out on a fun-filled day of golf and camaraderie that promises to raise more than $50,000 for our industry’s veteran’s charity. Learn more and register a team today. — Chris Dolnack, NSSF
Update your Digital Press Kit
Be sure to take advantage of your Digital Press Kit and show off your products to SHOT Show media. The Digital Press Kit platform is free and easy to use. Just click on Digital Press Kit Access under the Dashboard links on your Exhibitor Dashboard. This instructional video and how-to instructions help walk you through uploading your media assets, including press releases, logos, photographs, and videos, along with your company’s profile and media contacts. Digital Press Kits reach more than 2,000 credentialed journalists attending the show, and they access the site all year long looking for products to do stories on. — Mike Clark, ConvExx
Press Conference Opportunities Still Available
Do you have a new product or exciting announcement about your company? Consider holding a press conference in the Press Conference Room during the SHOT Show. There is no charge, and the room is equipped with a screen, LCD monitor, and a microphone, as well as seating. Want the press to join you in your booth? We can advise them about your announcement in your booth as well. Just complete this form. — Susan Schwartz, ConvExx