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JAN 17–20, 2023

SHOT Show Insider: Target Times, Meeting Rooms and More

Welcome to the latest SHOT Show Insider, written by the SHOT Show team at NSSF and our show partners to keep you informed on all things SHOT Show. Let us know what topics you’d like to see addressed here in upcoming issues by emailing us at

When’s My Target Time?

We know you are asking this question, and we are doing our best to give every exhibitor as much time as they need to build their booth. However, this requires significant coordination not just with Freeman and evaluating our floorplan, but the customers using the buildings before us. This coming January is one of those years in which we get the space later than normal, due to CES (the largest annual show that overtakes Las Vegas) taking place Thursday to Sunday. They are traditionally Tuesday to Friday like us, but due to when New Year’s occurs, and their having to vacate the building before we move in, they are forced into a date pattern that is not opportune for them but also pushes us back about 24-36 hours from when we typically get in. With that being said, we are working closely with Freeman to minimize the impact of this change to our schedule and that is through numerous conversations and analysis with multiple parties. We expect target times to be released in the coming month, but please rest assured that we are doing everything possible on your behalf. — Jeff Pressman, ConvExx

Final Installments Due Friday

Just a reminder that the final installment on your booth fees is due Friday, August 5. You should have received an email with a link to your Show Planner and invoice.  If you have any questions, please don’t hesitate to call Exhibitor Services at 855-355-7468 or email— Mike Clark, ConvExx

Next Exhibitor Academy Session: Boost Your Booth Traffic with the Right Attractions

NSSF continues its SHOT Show Exhibitor Academy webinar series on August 10 at 2 p.m. Eastern with, Boost Your Booth Traffic at SHOT Show with the Right Attractions.” There are many forms of attractions you can utilize to generate quality booth traffic and enhance the attendee experience in your booth at the 2023 SHOT Show. However, without the right strategy, your investment could be wasted, or worse—attract the wrong visitors, overwhelm your staffers, and ruin your reputation. Robin Davis joins us to help you identify several different types of attractions (swag is not your only option), list the three big criteria that will help you determine which attractions are right for you (if any), and review some key actions you can take to avoid “doing more harm than good” with your attractions. Register for this session and other upcoming sessions at — Erik Scarpati, NSSF

Request Your Meeting Rooms Now

If you need a separate meeting room outside your booth, there are rooms available in a variety of sizes, but inventory is limited at both the Venetian and Caesars Forum. Meeting rooms are available on a first come, first served basis. Full day or half day times are available, with half days being7 a.m. to noon or 12:30 to 6 p.m. Evening rentals are available for receptions. Questions regarding availability and size can be sent to me at or by contacting me at 702-216-5843. Or, simply visit to submit your request. — Laurie Prince, ConvExx

Book Your Sub-Block Now Before Rates Increase

If you traditionally book your block of staff rooms at the Venetian or Palazzo, please do so as soon as possible as rates will be increasing in the coming months. The lowest rates of the year are still available, but inventory is limited at that rate. You can book at this link or by calling 888-283-6423 or 702-414-4100. If you have more than 10 rooms, please contact our group housing representative at If you book rooms at other properties, you can contact onPeak at or call 800-388-8104. — Melissa Schilling, NSSF

Chris Dolnack
Senior Vice President and CMO, NSSF
Colleen Leonard
Manager, Conferences & Events, NSSF
Tammy McIntyre
Manager, Exhibit & Sponsorship Sales, NSSF
Melissa Schilling
Melissa Schilling
Director, Conferences & Exhibitions, NSSF
Chris Tatulli
Director, Exhibit & Sponsorship Sales, NSSF
Quinn Cassidy
Quinn Cassidy
Manager, Exhibition & Sponsorship, NSSF
Bill Dunn
Bill Dunn
Vice President, Marketing, NSSF
JAN 18–21, 2022 LAS VEGAS