How Green Top Tackles the SHOT Show® Floor
Green Top Sporting Goods has sent a team to every SHOT Show since the second show, and it doesn’t miss a square foot. Heading into his 12th SHOT Show, VP/GM Jimmy Hyman shares how his team prepares in advance, maps out their plan and works both The Venetian Expo and Caesars Forum to connect with key representatives and discover what’s new across the floor. With so many product lines under one roof, SHOT is their go-to for building relationships and stocking smart.
Still Not Registered? There’s Still Time.
The 2026 SHOT Show spans 2,700+ exhibits and 800,000+ net square feet, and your badge is the key to it all. It’s not too late to register, and we’re making it even easier this year with two onsite registration locations: The Venetian Expo and a new 24-hour desk at Caesars Forum. Pro tip: Caesars is a hidden gem with much shorter lines. Don’t wait. This is your SHOT — take it.
Plan Your Week: Schedule at a Glance
With SHOT Show running January 20–23, there’s more than just product discovery on the agenda. Plan your day around floor time, SHOT University™, LEEP sessions and more. Then, shift into networking mode once the exhibits close. From the Great Outdoors Plaza networking mixers to SHOT After Dark, each evening brings new chances to connect. Make the most of every hour in Las Vegas.
UPDATE: Enjoy Live Music at the Wednesday Night Reception
Industry Networking Reception | Wednesday, January 21 | Great Outdoors Plaza
The Wednesday Night Networking Reception just got even better. This year, enjoy live music while you grab a drink, reconnect with colleagues and meet new industry professionals.
Bid on Custom Firearms—Support Youth Shooting Sports
Auction: January 6–25 on GunBroker.com
Don’t forget to place your bids in this one-of-a-kind charity auction. NSSF and GunBroker.com have partnered to auction exclusive, custom-donated firearms and gear, benefiting the Youth Shooting Sports Alliance (YSSA). 100% of the proceeds go to supporting youth programs, thanks to waived fees from GunBroker. Bidding opens January 6 and closes January 25. Stop by the YSSA Booth No. VL292 at SHOT Show to view featured items in person.
Stay in the Loop With SHOT Show TV
Can’t get enough of what’s happening on the floor? SHOT Show TV is your go to for the latest buzz during the show. From exclusive interviews and product spotlights to daily recaps and breaking industry news, you’ll get the highlights as they unfold in Las Vegas. Tune in live at SHOTShow.org, on CarbonTV, and across SHOT Show’s social channels so you never miss a moment of the action.
Badge Pickup Locations
Hit the ground running when you arrive in Las Vegas. Fourteen pickup locations at hotels, The Venetian Expo, Caesars Forum and even the airport make it easy for you to pick up your badge and quickly get on the show floor. Each location has specific hours so make plans before you arrive.
SHOT Show Suicide Prevention Town Hall
This first general session on suicide prevention at the SHOT Show will focus on what the industry and firearm-owning community, including veterans, can do to prevent suicide and save lives. Secretary of Veterans Affairs Doug Collins will give the keynote address. Learn from a panel of experts about warning signs, how to reach out to help someone you’re concerned about and the importance of our industry as a trusted entity in providing messaging on this difficult topic. Manufacturers, retailers, ranges, media, law enforcement and military are invited to attend this event on Thursday, Jan. 22, from 2 to 3:15 pm. Register now (recommended) by emailing regmgr@shotshow.org. During the show, you can register by visiting the Education Registration Desk on Level 3 of The Venetian Convention Center.
