The SHOT Show Exhibitor Academy is specifically designed to help current exhibitors learn how to improve their overall SHOT Show experience, increase ROI and get the most out of your exhibit. And, it's free!
Through this series, NSSF, The Firearm Industry Trade Association, producers of the SHOT Show, along with our hotel and contractor partners will be sharing their wealth of knowledge in successfully exhibiting, marketing and presenting your products and services to the thousands of industry buyers who will be exploring the SHOT Show floor. Any 2025 SHOT Show Exhibitor or 2025 Supplier Showcase Vendor can participate.
Past Webinar Videos
All Exhibitor Academy webinars are recorded and available to watch. Log in to your Exhibitor Dashboard for the video password.
Webinars
7/24/2024
Robyn Davis
If you want to achieve your goals at SHOT 2025, you’ll need to put in the work between now and January. But, when you have so much to do for this event (not to mention your other work/life responsibilities), how can you decide on the best places to focus your energy?
Simple – register to attend this fast-paced, interactive session (and, then, actually show up)!
In this webinar, our favorite trade show trainer, Robyn at Exhibitors WINH, will reveal the insights and action steps you’ll need to “gut check” your current strategic plan and make any necessary improvements before it’s too late. Plus, she’ll answer your questions in real time and share the latest updates from your show management team.
9/19/2024
Community Brands
In this SHOT Show Exhibitor Academy session, the Community Brands team will take a deep-dive into the show planner.
10/23/2024
Robyn Davis
It’s no secret that exhibiting at a major trade show, like SHOT 2025, requires a major investment of time, money, and staff effort… it doesn’t matter whether you have a big booth or a small one, you aren’t alone in wanting (or perhaps *needing*) to maximize your investment.
That’s why, in this special 90-minute session, you’ll enjoy quick tips to save more, spend wisely, and measure your results more accurately from Robyn (our favorite trade show trainer). Plus, you’ll have a chance to connect and collaborate with your fellow exhibitors in mini “speed brainstorming” breakouts.
* Please plan to be in a quiet place with your webcam (or the Zoom app on your mobile phone) ready so you can turn your camera on and see your peers when you’re in your breakouts.
11/13/2024
Maritz Team
In this Exhibitor Academy session, you'll learn directly from the Maritz team how to leverage the official SHOT Show targeted attendee e-blast and les and sales and lead retrieval.
12/11/2024
Robyn Davis
Once you’re on-site in Las Vegas for SHOT 2025, your results will primarily depend upon two major components: (1) the efforts of your team (especially your booth staff) and (2) your previous (pre-show) work to plan and prepare.
In other words, it’s not enough to show up and hope for the best… You’ll have to do a bit more if you want to generate meaningful results.
So, in this fast-paced, interactive session, you’ll review several key action steps to take on-site at SHOT 2025 and confirm that your plans (still) make sense, strategically speaking. Robyn will be back to guide you through this process and address as many questions from you and your peers as time permits.
1/8/2025
Robyn Davis
Some exhibitors think that their SHOT Show is over as soon as they start tearing down their booth… but, if you want to squeeze every single drop of value out of your participation, you know that can’t be true.
In fact, that 2-4-week time right after SHOT 2025 will be crucial to maintaining and capitalizing upon the momentum you’ve built!
So, instead of putting off your post-show plans until sometime in February (or later or not at all), let’s confirm you’re on the right track before you even get to Las Vegas. In this fast-paced, interactive session, Robyn is back to help you identify and prepare for the important “must do” tasks that other SHOT 2025 exhibitors will overlook. She’ll answer your questions about follow up, evaluation, and anything else that’s top of mind for you.
The Exhibitor Academy staff thank you for your support, and we look forward to seeing you at the 2025 SHOT Show, January 21-24 in Las Vegas, NV.
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