SHOT University

Explore better management practices and new ways to make your retail or shooting range business thrive in the most competitive and regulated marketplaces.

Want to attract new shooters, manage inventory and volume, build traffic through the slower seasons, and maximize your margins or employees’ potential? SHOT University now offers a la carte training courses to help retailers and ranges hone their management skills for today’s highly competitive and regulated marketplace. Session content will cover topics such as customer communications, used firearms, new shooters, ATF/NICS, compliance, operations, marketing, workforce development and more.

Enrollment Fees

per session

$40 NSSF members

$75 NSSF non-members

Seats will be limited. Enroll early to get your spot!

Call for Presentations

Submit Your Presentation by August 25, 2023

The call for SHOT University presentations is now open. This is your shot to present your solutions to businesses within our industry, provide valuable information and connect with decision-makers primarily from firearm industry retailer and shooting range businesses.

Become a presenter and reach these professionals in a setting that places you and your solutions front and center. Submit a presentation to be included in the 2024 education sessions lineup.

Presentation Details

Presentations must meet the 1-hour per session timeframe and should include at least 15 minutes of dedicated time for Q&A.
Proposals that are interactive in nature and include handouts (such as course booklets and/or whitepapers) are strongly encouraged.
Submissions are due by August 25, 2023. All submissions received after this date will not be considered.
Presenters will be notified of acceptance via email by September 1, 2023. Presentations selected are at the sole discretion of the NSSF.

Potential Presentation Topics

4473, NFA and other Federal and State Compliance
Marketing
Event Planning, Sales and Promotions Tactics
Diversifying your Customer Base
Legislative and Regulatory Challenges
Suicide Prevention
Indoor and Outdoor Shooting Range Business Operations

Shooting Range OSHA and or EPA
Membership Campaigns (Recruitment, Retention, Program Management)
Increasing Customer Engagement
Engaging with your Community/Customer
Cyber Security
Social Media
Retail and Customer Experience Design
Revenue Stream Diversification

Submission Deadline

August 25, 2023

Your presentation proposal should include a summary of a problem or opportunity to be addressed, a brief overview of the presenter’s qualifications, any referrals, as well as information about recent speaking engagements.