The SHOT Show Exhibitor Academy is specifically designed to help current exhibitors learn how to improve their overall SHOT Show experience, increase ROI and get the most out of your exhibit. And, it's free!
Through this series, NSSF, The Firearm Industry Trade Association, producers of the SHOT Show, along with our hotel and contractor partners will be sharing their wealth of knowledge in successfully exhibiting, marketing and presenting your products and services to the thousands of industry buyers who will be exploring the SHOT Show floor. Any 2024 SHOT Show Exhibitor or 2024 Supplier Showcase Vendor can participate.
Past Webinar Videos
All Exhibitor Academy webinars are recorded and available to watch. Log in to your Exhibitor Dashboard for the video password.
Webinars
10/18/2023
Robyn Davis via Zoom
Even though it may not always feel like it, the majority of SHOT Show exhibitors are “small exhibitors” (10×10, 10×20, and similar sized booths), which means: if you’ve been trying to figure out how to stretch your staff or your budget, squeeze all of your big ideas into one small space, or compete with larger companies, you aren’t alone.
In this new and special session, you will collaborate with your peers to overcome all of these challenges and more! Have you heard of speed dating or speed networking? Well, this is a “speed idea exchange” where, after getting some context and quick tips from Robyn on a topic, you’ll split off to quickly trade ideas with other small exhibitors who get exactly what you’re going through.
** This is the only Exhibitor Academy session that’s a “meeting format” vs. a “webinar format,” so you’ll be expected to turn your camera on and speak with your peers during parts of this session. Please be in a quiet place, with your webcam (and ideas/experiences and questions) ready.
11/15/2023
Robyn Davis
We sometimes hear people say that at trade shows like SHOT Show “off of the trade show floor is where the real work gets done.” Whether or not that rings true for you, you’ll still want to do your best to take full advantage of any opportunities beyond your booth. In this fast-paced, interactive session, you will:
- Prepare to optimize your on-site schedule, with examples of networking opportunities
- Outline a simple, step-by-step process for productive networking and explain how to apply it to different situations (no need for awkwardness or nerves!)
- Decide what comes after the networking, with “next step” suggestions from Robyn
- Get answers to your top networking (and other questions) – submit them in your registration or during the session
Note: even if you’re managing all of the logistics/strategy for SHOT Show 2024 on behalf of your company and typically attend Exhibitor Academy sessions alone, it would be a good idea to invite your team to join you on this one!
11/29/2023
Maritz Team and Melissa Schilling
By the final month before SHOT Show 2024, you should be feeling confident because you’ve put in the work and just need to get your team across the finish line. In reality, that isn’t always how things turn out (no judgement!) and some exhibitors will be feeling a bit stressed as they try to cram several months of hard work into just one. In either case, this session can help you.
Our favorite trade show trainer, Robyn at Exhibitors WINH, is back to review the often-overlooked last minute trade show tasks that matter most with you, highlighting resources and opportunities you may have missed. Plus, she’ll address your most important last-minute questions and share updates from the SHOT Show team.
** Pro Tip: this time of year may be especially busy, so make sure you’ve got this session on your schedule. Robyn’s advice may just be what you need to get your exhibiting efforts (back) on track and keep them there.
12/13/2023
Robyn Davis
By the final month before SHOT Show 2024, you should be feeling confident because you’ve put in the work and just need to get your team across the finish line. In reality, that isn’t always how things turn out (no judgement!) and some exhibitors will be feeling a bit stressed as they try to cram several months of hard work into just one. In either case, this session can help you.
Our favorite trade show trainer, Robyn at Exhibitors WINH, is back to review the often-overlooked last minute trade show tasks that matter most with you, highlighting resources and opportunities you may have missed. Plus, she’ll address your most important last-minute questions and share updates from the SHOT Show team.
** Pro Tip: this time of year may be especially busy, so make sure you’ve got this session on your schedule. Robyn’s advice may just be what you need to get your exhibiting efforts (back) on track and keep them there.
TBD
Chris Dolnack, Jeff Pressman, Melissa Schilling, Casie Stock
By the final month before SHOT Show 2024, you should be feeling confident because you’ve put in the work and just need to get your team across the finish line. In reality, that isn’t always how things turn out (no judgement!) and some exhibitors will be feeling a bit stressed as they try to cram several months of hard work into just one. In either case, this session can help you.
Our favorite trade show trainer, Robyn at Exhibitors WINH, is back to review the often-overlooked last minute trade show tasks that matter most with you, highlighting resources and opportunities you may have missed. Plus, she’ll address your most important last-minute questions and share updates from the SHOT Show team.
** Pro Tip: this time of year may be especially busy, so make sure you’ve got this session on your schedule. Robyn’s advice may just be what you need to get your exhibiting efforts (back) on track and keep them there.
The Exhibitor Academy staff thank you for your support, and we look forward to seeing you at the 2024 SHOT Show, January 23-26 in Las Vegas, NV.
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