Act Now! Hotels Either Selling Out or Going Up in Price
You may have spent Cyber Monday shopping for holiday presents this week, but have you booked your hotels for the show? Some discounted blocks in partner hotels have already sold out, like at Venetian, LINQ and TI. Others have rates that have skyrocketed due to the amount of people anticipated in town that week. Below is a look at the rates we are seeing in town, compared to the SHOT Show’s discounted rates still available. Please keep in mind for any searches you do, or offers you receive, all hotels in town now have resort fees and some are significant. onPeak is fully transparent and shows you those rates up front. Make sure you confirm that with any other rates you may receive. Discounted blocks already sold out include the following: Caesars Palace, Fontainebleau, Harrah’s, Conrad, Hilton, Linq, TI, Trump, Venetian, Palazzo and Westin. — Melissa Schilling, NSSF
| Hotel Website | onPeak Rate | Difference | |
| Horseshoe | $ 526.00 | $ 204.00 | -$322.00 or -61% |
| Flamingo | $ 526.00 | $ 219.00 | -$307.00 or -58% |
| Sahara | $ 301.00 | $ 189.00 | -$112.00 or -37% |
| Plaza | $ 159.00 | $ 96.00 | -$63.00 or -40% |
| Circus | $ 122.00 | $ 73.00 | -$49.00 or -40% |
| Palace Station | $ 193.00 | $ 171.00 | -$22.00 or -11% |
| *based on rates for Tuesday night only & includes resort fee | |||
Keep An Eye on the Deadline Checklist to Save Significant Money
Over the next two weeks, there are several deadlines approaching for submitting orders and receiving the advance rates. Please go in to the correct deadline checklist based on your booth location (Venetian Deadline Checklist / Caesars Forum Deadline Checklist / Supplier Showcase & eXtra Deadline Checklist) and even print it out; you’ll be thankful later as the prices go up as we get closer to show time. These next two weeks are significant when it comes to deadlines, and we want to be sure you avoid any surcharges or surprises as we get closer to the show. — Jeff Pressman, ConvExx
Newly Renovated Venetian Space Means New Digital Opportunities
With the $1 billion renovation of The Venetian Resort, new digital opportunities in prime locations have been added to the public spaces around the SHOT Show. If you are interested in adding some high-profile advertising opportunities at the show, please contact your account executive as soon as possible. Locations are limited, and some will be available exclusively or on a non-exclusive basis. — Chris Dolnack, NSSF
Dec. 11 Webinar: ‘During-Show Strategy Checklist’ with Robyn Davis
Once you’re on site in Las Vegas, your results will primarily depend upon two major components: the efforts of your team (especially your booth staff) and your previous (pre-show) work to plan and prepare. In our next Exhibitor Academy session on December 11, trade show trainer Robyn Davis will help you develop a during-show checklist that covers all the can’t-miss action steps for your on-site strategy. To register for this free session, simply log into your Exhibitor Dashboard. — Erik Scarpati, NSSF
Official Exhibitor Logos Are Now Available
If you’re running advertising leading up to the SHOT Show, don’t miss the opportunity to promote your booth. We’ve provided official exhibitor logos for SHOT Show and SHOT Week Supplier Showcase that can be quickly downloaded and used in print ads, digital ads, email signatures and any other communications you have leading up to January. We recommend you tag your booth number in text underneath the logo options. — Wendy McCool Lewis, CSG Creative
An Official SHOT Show Invite That Includes Your Company Details
SHOT Show attendees are beginning to plan their time during the show. Next month, our SHOT Show Tracker will be published, and before that happens, we recommend you begin spotlighting the products and services you will be showcasing during this year’s show. We’ve created complimentary, customizable invitations for you to upload your company name and logo, booth number, and a 50- to 60-word description. An official SHOT Show invitation will be automatically ready for download with your customized content. Use it to personally invite any customers or contacts to visit booth your booth this January. Each year, hundreds of these customizable invites are downloaded by exhibitors. Access these invites in the Exhibitor Marketing Toolkit or the Supplier Showcase Vendor Toolkit. — Bill Dunn, NSSF
Limited Spots Remain for Video Product Spotlight Packages
SHOT Show attendees love video, and what better way to spotlight your product than to be seen across all our social media channels before, during and after the show? The SHOT Show has teamed up with a professional video production company that specializes in product spotlights and there are just a few spots remaining. You can learn more here or by contacting your account executive today. — Chris Tatulli, NSSF
Don’t Forget to Order Electrical Service for Your Booth
Electrical services are almost always needed within one’s exhibit booth. Whether it’s for booth lighting, A/V or computer equipment, or simply charging your mobile phone or tablet, this service should be ordered. The best place to begin is by making a list of all the items to which you’ll need to provide power. Please be sure to navigate the proper Exhibitor Resource Center for your booth location and look for the Electrical Services forms within that page. You will need to submit for the proper electrical levels needed based on all the devices you will have running in your booth, and if you need it placed anywhere aside from the back of your booth, you will need to submit a rendering of those locations to have it placed. Remember, there are discounts for submitting early so please pay attention to the advance-rate deadlines. — Jennifer Carr, ConvExx
