Attendees

Bushnell has been in the hunting optics business for more than 65 years. In that time, its participation in the SHOT Show has been vital to its performance in each coming year. For characters like Jacob Edson, who came to the brand from the print media side of the outdoor industry, the experience of representing […]

Does your company sponsor ambassadors and/or events in the shooting sports, hunting, or outdoor lifestyle?  Does your manager know what to expect of those ambassadors and what the ambassadors expect of the company? Come visit with our panel of industry professionals to discuss how your company can better leverage the investment in brand ambassadors and […]

In an upcoming issue of SHOT Business, editor Slaton White talks about the challenges and frustration many in our industry are facing when it comes to hiring, especially those of younger generations. Not only has the concept of having a career that gets you a gold watch and a pension you can live on after […]

Our colleagues at the Hunting Heritage Trust have just announced that a very special pair of engraved Colt 1911s will be the featured firearms of the 2019 SHOT Show Auction. According to the press release issued by the Trust: The names Colt Firearms and American Pistolmiths Guild are synonymous with state-of-the-art engraved Colts. For the […]

Since the first SHOT Show in 1979, Browning has been a proud exhibitor. Although the Browning family is no longer steering the ship, the spirit of John M. Browning lives on throughout the company today at its small but global headquarters in rural Morgan, Utah. Long and faithful service are trademark elements of the iconic […]

As an FFL or range owner, you’ve got a lot on your plate. Inventory, budgets, marketing, staff, taxes, profits, sales and events — it’s the never-ending list of keeping a successful business up and running. Most of those things become routine. You cut paychecks every two weeks. You file federal taxes quarterly. Your inventory orders […]

More and more FFL retailers are attracting new clients, seeing loyal customers increase their visits and increasing profits through the addition of a firearms range to their facilities. It almost seems like a no-brainer: What better way to make a sale than to have a range where folks can try before they buy, experiment with […]

NSSF® is pleased to announce that the 2019 SHOT Show Mobile App is now live and available for download on iPhone, Android and Blackberry products. A one-stop shop for everyone attending the show, the app features real-time show announcements and interactive floor maps that allow buyers and media to instantly connect with the exhibitors they […]

While we have a full learning track of SHOT University devoted to FFL compliance, we know that not everyone can make it into Las Vegas to attend that all-day event. For those who can’t make it to SHOT University, we made room in our roster of Retailer Seminars for three compliance-focused sessions to help anyone […]

It’s always rewarding to meet people who are genuinely proud of the work they do and the products they make. The people at Leupold & Stevens really shine with pride for the quality of their American-made products. Their work offers a clear view of the adventure found in the world’s untamed places, and their products […]