The New Product Center is the most extensive collection of new shooting sports, hunting, outdoor accessories and
LAS VEGAS – The 48th annual SHOT Show®, owned and operated by NSSF®, The Firearm
By Eve Flanigan Handgun innovation is accelerating fast, and 2026 is already shaping up to
By Brad Fitzpatrick New hunting, target, and defense loads are being announced at this year’s
By Eve Flanigan A new wave of shotguns is arriving, bringing refined ergonomics, improved reliability,
By Eve Flanigan Given recent economic uncertainty in the form of inflation and tariffs, retailers
The New Product Center is the most extensive collection of new shooting sports, hunting, outdoor accessories and
Held Monday and Tuesday during SHOT Week®, the Supplier Showcase features more than 600 exhibitors
The SHOT Show® offers an unrivaled opportunity for retail buyers to connect with new and
There are a handful of companies that can lay claim to have exhibited at every
