Attendees

It’s always rewarding to meet people who are genuinely proud of the work they do and the products they make. The people at Leupold & Stevens really shine with pride for the quality of their American-made products. Their work offers a clear view of the adventure found in the world’s untamed places, and their products […]

Have you noticed the foot traffic in your retail store is slacking off some, noticed your regulars aren’t ponying up to the counter as often as they used to? Heck, maybe the traffic’s just the same, but your clients just aren’t buying like they used to. Is it a sign of the times … or […]

Helping our industry’s FFLs adhere to ATF rules and regulations is central to our mission here at NSSF. We have a host of resources available to FFLs year-round, but perhaps one of the best places to get a grip and stay on the high road is with the Compliance Learning Track of SHOT University. The […]

Industry Data and New Shooter Recruitment Thursday, January 24 RET09 |10:30 AM – 11:30 AM | Lando 4205 When retail and range members are asked, “What’s the one thing NSSF can do for you?” the answers we hear most often are “Bring more customers to us” and “Provide information on how to understand the market […]

Firearms ranges, both indoors and out, are increasingly seen as part and parcel of today’s FFL retailers. Many of these range-retail combination businesses are cornering the market on the “destination experience” so many consumers are seeking these days. But even if it’s just four or five lanes that let customers “try before they buy” through […]

If you’ve seen how packed the NEXT row of exhibitors has been the past several years on the second floor of the Venetian by the NSSF Member Lounge and Press Room, you know there’s no shortage of interest in having more new exhibitors present at SHOT Show. There’s also no shortage of potential exhibitors waiting […]

We’re always searching for topics to keep SHOT University fresh and give our retailers and range owners reason to come back each year. One of the more popular requests we’ve encountered since last year’s University has been for a discussion about e-commerce. In fact, we had so many requests, that we didn’t just add a […]

From its humble beginnings in St. Louis, in 1979, to taking every nook and cranny of the Sands Expo Center in 2017 — and prompting expansions to the MGM Grand in 2020 and Caesar’s Forum in 2021 — SHOT Show is the industry’s signature event, bringing together more than 1,700 exhibitors and 65,000 attendees. Last […]

Fans of Radio Row at the SHOT Show are in for a treat in 2019, with more than a dozen national, regional, major metro and online radio programs already confirmed to broadcast live from January’s show in Las Vegas. National radio luminaries Mike Gallagher, Lars Larson, Dana Loesch, David Webb and others will be broadcasting their […]

Registration for the 2019 SHOT Show is now open, and we’re excited to have everyone join us this coming January in Las Vegas. While any retailer or range operator in our industry can attend SHOT Show, did you know that doing so as an NSSF Member comes with perks? Topping the list of those perks, […]